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Average daily circulation of 379 U.S. newspapers plunged 10.6 percent in the April-September period compared to the same six-month stretch last year, according to figures released Monday by the Audit Bureau of Circulations.

Newspapers are trying to recover from a steep drop in advertising revenue — traditionally their main source of money. The worst U.S. recession since World War II and the lure of the internet have combined to make the industry’s annual ad revenue $20 billion less than it was three years ago. To compensate, many of the nation’s largest publishers are elevating the subscription rates and newsstand prices for their print editions.

Now may be a good time for small businesses to take on journalism on their own by utilizing the internet!! More and more people are turning to the internet to obtain their news because of the lack of confidence in the mainstream news outlets put forth through the newspapers and corporate networks, not to mention the convenience of having the internet via the iphone or similar smartphone. Obtaining news has never been easier! A failing old system can give way to a renaissance of small businesses leading the way to a more successful system of honest journalism! Small business insurance is essential for any new business as mistakes that are not covered can easily ruin a growing small business. Contact Prostar Insurance today!


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